Back from New Hampshire

I've procrastinated in more ways than one. First I've neglected this blog while keeping up with the gallery's blog, and second I have meant to write this post for about a week. Give me a break on the second one though…I've got a terrible cold!

I promise from here on out to be a more dedicated blogger and that's thanks to David Jay. I drove out to Concord last weekend to catch his seminar for the NHPPA and it was well worth the drive and sleepless night in the hotel. Larry Asam made the trek from VT too.

David Jay talked through everything from how to best utilize word-of-mouth marketing to the software he's developed to simplifying your workflow. The amount of knowledge/affirmation/inspiration I got out of it was fantastic!
David Jay at Concord seminar

A few of his points summarized: bring a laptop to weddings and wow the guests with a mini-slideshow set up at the bar to pick up new clients; use whatever social networking tools you can get your hands on (I'm a junkie now); sell yourself not your products; and adapt to the digital landscape and the tech- savvier clients. It all made sense.
Larry Asam
His workflow discussion has already shaved time off of my post-production. It's a simple idea of breaking processes down so that they can either be eliminated, automated or outsourced. His whole point here was to reclaim your life!

I will post some of the links and book titles he threw out on Sunday below. There's a lot more that I don't have time to fill in, but anyone who has questions can get in touch. I'm writing all of this because his final message was to be open and honest with each other and to share information. So I'm sharing this with you.

Thanks to the VPP through which I heard about this workshop, thanks to all the friendly people at the NHPPA and thanks to David Jay!

showitfast.com - software designed for wedding photographers to post slideshows on the web
pictage.com - they do everything
pinkpenny.com - wedding album design
albumesque.com - same (I think)

book list
Rich Dad Poor Dad by Robert Kiyosaki
The E Myth by Micheal Gerber
Love is the Killer App by Tim Sanders
The Long Tail
Creating Customer Evangelists
Never Eat Alone
Posted by stina at 5:25 PM |  


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